June 14, 2023

ChatGPT could be a game changer, but it won’t replace human marketers

The past five months have seen a rush of ground-breaking AI launches, including Microsoft-backed OpenAI’s ChatGPT: an AI-powered chatbot allowing users to simulate human-like conversations with an AI. I’ve been hearing more and more about the potential of this new technology – from clients, colleagues, my spouse, on social media…. One prediction for AI even...
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