Tag

storytelling

Where our storytelling began

By Maxine Rivett-Carnac, Content Director I am in my 15th year at Maxwell Rogers (MR), and during this time I’ve experienced first-hand how we have become the agency we are today – Business Storytellers. When I started working with MR, our focus was on great presentation design. Having something look good on a slide and...
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Becoming a specialist agency: the 8 most important things we’ve learnt during twenty years of Maxwell Rogers

Last year, we celebrated our 20th year of business at Maxwell Rogers. As we reflect on our journey to a specialist agency, we’ve listed the 8 most important things we’ve learnt along the way: 1.Provide pain relief Understanding client-side challenges and going the extra mile, usually at speed, is a valuable way to build lasting...
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JEEP – Just Enough Essential Parts: An A-Z of effective presentations:

This week our blog focuses on what you choose to put on a slide. Making a presentation as effective as possible involves finding the right balance between just enough elements to make a good point, but not too many that you overdo it. Finding this balance will help make your message both clear and persuasive,...
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Design: an A-Z of effective presentations

When it comes to good storytelling, design is one of three major components that contribute to the effectiveness of presentations. It is similar to slide visualisation: how we represent and lay out content in more meaningful, graphical and engaging ways. However, it is so much more than just aesthetics – it influences how we process...
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A-Z of effective presentations: Beyond the box

As we spend a lot of our time working on presentations, we often hear people’s frustration with PowerPoint. Don’t get us wrong, we do think the software has assumed a way of working to make it user friendly; with the title field, bullets, clip art, and bulky shapes. However, many businesses, including Amazon, do tend...
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